(Get free) A Quick Start Guide to Google AdWords: Get Your Product to the Top of Google and Reach Your Customers (New Tools for Business)






 | #7554775 in Books |  Kogan Page |  2010-10-20 | Original language:English | PDF # 1 |  8.00 x.39 x5.00l,.38 | File Name: 0749460032 | 128 pages

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||2 of 3 people found the following review helpful.| Nice Theory, But Not Enough Practical Steps|By Jason L. Mcdonald|AdWords can be an important part of your Internet marketing mix, in combination with SEO (getting to the top for free) and Social Media. Mark Harnett's book does an adequate job overviewing AdWords, but doesn't have a nice clear step-by-step format that would be useful for someone new to AdWords.

That|About the Author|
Mark Harnett has played key roles building and developing internet businesses and search marketing campaigns for a number of internet start-ups and small businesses. Based in Silicon Valley he has also built and launched successful

A Quick Start Guide to Google AdWords outlines the background to Google, reveals the secrets behind pay-per-click advertising and what sells online, and gives vital tips on how to create a great campaign. With up-to-the-minute case studies and tips on vital business skills it covers: how to set up an account; the secrets of what sells online; how to word your ads effectively; how to pay the least amount for the most popular words; how to track profits; pitfa...


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You can specify the type of files you want, for your device.A Quick Start Guide to Google AdWords: Get Your Product to the Top of Google and Reach Your Customers (New Tools for Business)   |  Mark Harnett.Not only was the story interesting, engaging and relatable, it also teaches lessons.

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