| #16623911 in Books | 2003-05-08 | Original language:English | PDF # 1 | 9.65 x.91 x8.78l, | File Name: 1844030369 | 192 pages
Online advertising and marketing can either drive new money to a web site, or drive away customers for good. This book looks at how to design online advertising and marketing that works, capitalizes on the best technology and creates a buzz. It looks at some examples and practices of online advertising, marketing and promotional options from an insider's point of view.
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